Vincenzaoro and Swapcard deliver exhibitor success

Vincenzaoro 2024, organized by IEG, continues to shine as the premier event for the jewelry and goldsmithing industry, bringing together global professionals to collaborate, innovate, and celebrate luxury.

‍

The 70th anniversary show was a spectacular success, drawing over 1,300 exhibitor brands and attracting a 60% international audience from over 141 countries around the world.

‍

A key contributor to the event’s success was the collaboration between IEG and Swapcard. Swapcard's innovative, data-driven platform provided valuable tools that helped exhibitors maximize their ROI, enabling IEG to deliver on the high expectations of their stakeholders.
‍

Attendees enjoyed a seamless event journey powered by a user-friendly mobile app offering streamlined registration, personalized networking through AI recommendations, session scheduling, and efficient navigation. Exhibitors especially appreciated the extra visibility and meeting scheduling capabilities they gained from the mobile event app.