More data insights. Better event outcomes.
Design personalized experiences that resonate with your audience and elevate engagement
Leverage detailed analytics to monitor event performance and refine strategies in real-time
Identify high-impact areas to allocate resources efficiently and maximize returns
Unify data from multiple sources to create a comprehensive view of your event's performance
Personalize attendee journey with behavioral analytics
Event organizers frequently struggle to gain insight into attendee behavior, limiting potential for personalized engagement strategies.
Recommend event content based on attendee behavior and interests to improve engagement.
Reach specific attendee groups with behavior-driven targeted ads and push notifications.
Connect like-minded attendees and relevant exhibitors based on preferences and profiles.
Maximize event impact with advanced analytics
Without comprehensive data and actionable insights, event organizers struggle to measure success and identify improvements.
Monitor key event metrics and performance data in real-time.
Generate detailed reports to pinpoint areas of improvement and optimize performance at your next event.
Leverage APIs to integrate with your preferred tools for streamlined event data analysis, automation, and improved decision-making.
Drive foot traffic and booth sales
Use geolocation and heat mapping to manage attendee flow, send targeted communications, and support exhibitor ROI.
Visualize attendee movement and identify high-traffic areas with heat maps.
Discover how attendees interact with your event through location-driven insights.
Customize push notifications based on attendee location with geofencing.
Use real-time traffic data to secure rebookings at the event.
Centralize your event data
Managing data from multiple sources is complex and slow, resulting in missed insights and inefficiencies.
Integrate data from multiple sources and systems into a centralized hub.
Automate data synchronization to ensure accurate real-time updates.
Gain valuable insights on your unified data with detailed reports.
Unlocking the power of data: Informa Tech and Swapcard
"Swapcard's data collection platform has saved my team about two weeks of work per event."
Patrick Shields
Director of Customer Success, Informa Tech
Boost event ROI with data-driven insights
Easily create a customized, immersive event experience that keeps attendees engaged and drives exhibitor ROI