Bob is a skilled event producer with over a decade of experience in the exhibition industry. Currently, as the Global Head of Strategic Accounts at Swapcard, he develops multiyear events to transform attendee experiences and drive business results. Bob has partnered with brands such as Informa, SXSW, NAMM, and Nike in developing and executing experiential marketing activations. He has spoken at events like Expo! Expo!, EduCon, and Event Tech Live, as well as voiced two industry podcasts. Additionally, he is an alumnus of PCMA’s class of 20 in their 20s & Conference News' 20 under 30.

Molly joined Freeman as Senior Director, Strategy & Insights in 2023 bringing 18+years of corporate, for-profit and association event & organizational strategy experience to its strategy practice and clients. She previously led live event strategy and customer engagement at Questex across 5 markets with a portfolio of 70 shows working on impactful projects that maximized efficiency and generated revenue. Her previous experiences at Maritz, Eved, American Dental Association and Experient give her a background and perspective from the planning and supplier sides of the industry.